|
Thursday, May 3, 2007
Entrepreneurs and Age
Fred Wilson writes:
Well, I will be 40 in August - and have been an entrepreneur for 15 years. Am I past my prime or does the best lie ahead? Only time will tell.
Mobile Marketing
WSJ writes: "Cellphones are an increasingly popular marketing tool for companies large and small. The world market for mobile marketing and advertising is expected to total about $3 billion this year, according to ABI Research, a New York-based market research firm. (ABI doesn't break out numbers for the U.S.) And users aren't just small players like Broadway Marketplace. Giant companies like Procter & Gamble Co. and News Corp. are using mobile strategies to promote Crest toothpaste, for example, and to get out the vote for reality TV shows like "American Idol."...A lot of campaigns begin by using traditional media, like radio or television, to invite consumers to send a text message with a short numerical code for a special offer or for a chance to win sweepstakes and other contests. Other common strategies include offers of downloadable games, ring tones and wallpaper for the screen -- all of which feature advertising."
Bottom of Pyramid Thinking
WSJ has an interview with Gartner analyst Mark Raskino on CK Prahalad's Bottom of the Pyramid theme:
Silverlight
TechCrunch writes about Microsoft's newest launch:
Rosum and GPS
Business Week writes:
TECH TALK: Doing Education Right: Thinking ROI
By Atanu Dey The absence of universal basic literacy and education is a constraint on present economic performance and future growth. Doubtless, education is costly but the opportunity cost of not having an education is even higher. The old adage about a stitch in time saving nine holds with special force in the case of basic literacy. Here’s the argument. At most one generation requires help in becoming literate; the children of literate parents are overwhelmingly literate; and the children of illiterate parents are more likely to be illiterate compared to those of literate parents. Therefore, the earlier an intervention is made in ensuring universal literacy, the cheaper it is, for a growing population. At India’s independence, of the 350 million about 240 million were illiterate. If a big bang approach had been taken and the entire population were made literate within three or four years, it would have perhaps cost (in today’s terms) around US$24 billion, and the problem of literacy would have been solved half a century ago. By going at it half-heartedly and piece meal, many multiples of that sum has been spent over the last half century, and yet the number of illiterates has increased to 350 million. We are forever falling behind by not putting enough resources to solve the problem. If India had solved the basic literacy issue by the mid-50s, it would have developed more rapidly. It would have had a lower population (population of developed nations grow less rapidly), the aggregate wealth of the country would have been higher, and per capita incomes and wealth would have placed India in the running. Even now it is not too late and it is quite possible to make India fully literate within three years, provided the political will is there. The returns on that investment would have been staggering. Both at the micro and at the macro level, return on investment (ROI) in education is positive. In other words, the net present value of the increase in the lifetime income of the person is greater than the cost incurred in educating the person. National spending on education is akin to investing in productive assets such as roads, ports, factories and power plants. One immediate implication of the positive ROI in education is that it makes sense to borrow the money required for education as long as the ROI on education is lower than the interest rate – which in most cases it is if the labor markets are not distorted and if there are no information failures. The other implication is that higher education does not require public financing if the credit market is complete. In the case of a person whose parents can afford to pay for his college education, clearly the credit market is complete: the person implicitly “borrows” from the parents for the education and the returns accrue to the family. It is easy to see that the ROI must be positive, because it is universally true that people systematically educate their children. That has an important public policy impact: public financing of higher education is not required; all that is needed is to make credit available to those who face a credit constraint. Give loans to all those who seek, and qualify for, higher education, and which loans are repayable over a suitable period upon employment. Thus, for example, IITs and IIMs can be entirely self-funded instead of being subsidized by the public. More importantly, by removing the subsidies and allowing the capital markets to provide the credit required, the market for education will efficiently provide adequate supply to meet the demand. Which brings us to the question: if the market can solve a severely supply-constrained education system, why is the market not allowed to function in the education sector? Let’s look at that the next time. Write to atanudey at gmail.com if you have questions or comments. Tomorrow: The Rent-Seekers Related Entries: [All]TECH TALK: Doing Education Right: The Rent-Seekers [May 4, 2007] TECH TALK: Doing Education Right: Changing Objectives [May 2, 2007] TECH TALK: Doing Education Right: China Comparison [May 1, 2007] TECH TALK: Doing Education Right: The Problems [April 30, 2007]
|